Podcast guest

Lon Lane: the union carpenter who built a 25-year remodeling company and a life that matters.

President of LJ Level Construction in Isanti, Minnesota. He started on the tools as a union carpenter, became the owner, and has run a residential remodeling company since 2001. BBB A+ and top 4% of Minnesota contractors. He sat down on Construction Cash to talk about going all in, every single day.

The guest

Meet Lon Lane.

Lon is the President of LJ Level Construction, a residential remodeling general contractor in Isanti, Minnesota. He started the company in 2001, which makes it a 25-year business in an industry where most shops never see year five.

He did not start in an office. Lon came up as a union carpenter and worked his way to owner, and he still carries 30-plus years of personal experience on the tools. Put his crew together and that is well over 100 years of combined building experience walking onto every job. That kind of bench is rare, and homeowners feel it in the work.

LJ Level handles the rooms that matter most to a family: kitchens, baths, basements, and additions. The company carries a BBB A+ rating, and BuildZoom ranks it in the top 4% of contractors in Minnesota. Two and a half decades in, Lon is still going all in every day, and that is exactly what he came on Construction Cash to talk about.

The highlights

Why this guest is worth your time.

A few verified facts about Lon and LJ Level Construction.

25 years and counting

President of LJ Level Construction in Isanti, Minnesota, a remodeling company he has run since 2001.

Union carpenter to owner

Lon came up on the tools as a union carpenter and built his way to owning the company.

30-plus years on the tools

More than three decades of personal building experience, with a team carrying 100-plus years combined.

BBB A+ rated

An A+ rating with the Better Business Bureau, earned over a quarter century of jobs.

Top 4% of MN contractors

Ranked in the top 4% of Minnesota contractors by BuildZoom. Kitchens, baths, basements, and additions.

His episode theme

"Going All In Every Day to Build a Life That Matters." Read why it matters for builders below.

Why it matters for builders

Going all in every day to build a life that matters.

This is the part of Lon's episode every construction owner should sit with. Anybody can win one good year. Lon built a remodeling company that has lasted 25 years, and that longevity is the most useful thing on the show for an owner doing $1M to $5M a year.

Longevity is the real flex

Most remodeling shops fold inside a few years. Lon has run LJ Level for a quarter century. That is not luck. It is showing up all in every day, keeping quality high, and earning a name that homeowners pass down the street.

The tools build the trust

Lon went from union carpenter to owner, and he never lost the craft. A team carrying 100-plus years combined is why the work holds up and why BuildZoom puts LJ Level in the top 4% of the state. Owners who respect the trade build companies people trust.

A business worth the grind

The goal was never just revenue. It was a life that matters. For an owner grinding through kitchens, baths, and additions, that reframe is the whole game: build a company that holds up so the work pays you back in more than money.

The takeaway for your business

Build something that lasts.

Lon proved a remodeling GC can go the distance: 25 years, BBB A+, and the top 4% of contractors in his state. If you are doing $1M to $5M, the lesson is not a quick hack. It is the system, the reputation, and the all-in standard that keep a construction company alive for decades. That is exactly what we help the contractors we work with build.

Apply to be a guest