Google Ads for residential contractors

Google Ads that book high-ticket jobs, not cheap clicks.

We run Google Search and Local Service Ads built to put your phone in front of homeowners the second they need you. Tracked to the job, tuned for big tickets, with the wasted spend cut out.

The point of Google Ads

When a homeowner searches, you should be the first call.

Google Ads is the fastest way to get in front of someone who is ready to hire right now. A homeowner with a leak, a dead AC, or a kitchen they are done waiting on is searching and ready to buy. The job goes to whoever shows up first and looks like the safe choice. We make that you. We do not chase clicks or impressions. We build campaigns aimed at the big jobs you actually want, track every lead back to the dollar that made it, and kill the searches that waste your money.

How we run it

What goes into your Google Ads.

Every part is built to do one thing: turn paid clicks into booked, high-ticket jobs. Nothing fancy for the sake of it.

Google Search ads

The text ads at the top of results when a homeowner searches your service. Built around the exact jobs you want, in the areas you actually serve.

Local Service Ads

The pay-per-lead listings with the verified badge that sit above everything else. You pay for leads, not clicks, and we manage the setup, reviews, and disputes.

Call tracking

Every call and form is tracked back to the campaign and keyword that made it. You see what books jobs and what burns budget, with no guessing.

Landing pages that convert

We send paid clicks to a fast page built for one job, with proof and an easy way to reach you. It books far more leads than a generic homepage.

Fast lead follow-up

Speed wins jobs. New leads trigger instant alerts and text-back, so you reach the homeowner before they call the next guy on the list.

Cut the wasted spend

We block the searches that drain budget. Words like free, cheap, DIY, and jobs get filtered out so you stop paying for clicks that never become work.

Real results

We do not sell clicks. We sell booked jobs.

A few real outcomes from contractors running our system. Verified from their own dashboards.

Verified client result

$200K in new estimates

New estimates generated for one client from a rebuilt site and a dialed-in ad system.

Home services contractor

Verified client result

$40K in new estimates / 30 days

New estimates booked in the first month after launch, while ads were still warming up.

Specialty contractor

Verified client result

$50K → $140K / mo

A residential contractor nearly tripled monthly revenue within a year of running the full system.

Residential remodeler

Verified client result

$2.5M → $6M+

A construction company more than doubled annual revenue after we rebuilt their marketing.

Construction company

Client text message about new leads coming in Message from a homeowner reaching out for a quote Social post with over one million views Short-form reel with 1.6 million views

The number that matters

Most ad budgets leak before they leak.

25% to 40%

of contractor ad spend can be wasted on the wrong searches when negatives and tracking are sloppy. We tighten that up first, so your budget chases real jobs and not tire kickers.

How it works

From strategy video to booked jobs in four steps.

01

Free strategy video

Tell us your trade and market. We study what your customers search for and send a custom plan video. No call required.

02

Build the campaigns

We set up Search and Local Service Ads around your best jobs, write the ads, build the landing page, and wire up call tracking.

03

Launch and follow up fast

Ads go live and leads start coming in. Instant alerts and text-back help you reach homeowners before your competitors do.

04

Cut waste, scale winners

We watch the dashboard, block searches that burn budget, and pour more into the keywords booking real jobs. Every month.

Who we run Google Ads for

We only do residential construction, and we go deep.

We know your job sizes, your busy season, and how your customers actually search and decide. That is why our campaigns beat generalist agencies in your space. Pick your trade:

Trades that win big with Google Ads: Google Ads for roofers, Google Ads for HVAC, and Google Ads for plumbers.

Common questions

Before you book.

What kind of Google Ads do you run for contractors?
Two kinds that work together: Google Search ads, the text ads at the top of results when a homeowner searches your service, and Local Service Ads, the pay-per-lead listings with the verified badge that show above everything else. We pick the right mix for your trade and market.
How do you target high-ticket jobs instead of cheap clicks?
We build campaigns around the exact jobs you want to book, then block the searches that waste money. Words like free, cheap, DIY, and jobs get added as negatives, so you stop paying for clicks that never turn into work. The goal is fewer, better leads, not a big click count.
Do you track which ads actually book jobs?
Yes. Every call and form lead is tracked back to the campaign and keyword that created it. That lets us cut the searches burning budget and pour more into the ones booking real jobs, instead of guessing.
Do I need a special landing page for Google Ads?
It helps a lot. Sending paid clicks to a fast page built for one job, with clear proof and an easy way to reach you, books far more leads than dumping traffic on a generic homepage. We build that page as part of the system.
How fast can Google Ads start booking jobs?
Paid search can bring in calls within the first weeks once the campaign is live and tracking is in place. Local Service Ads can be quick too, though the verified setup and reviews take some lead time. We give you an honest timeline for your trade in your strategy video.
What does it cost to have you run our Google Ads?
It depends on your trade, your market, and how aggressive you want to grow. Your free strategy video lays out exactly what we would recommend for your business, with no obligation, so you can decide before you commit to anything.

From the blog

Go deeper on this

Your move

See exactly how we would run your Google Ads.

Get a free custom strategy video built for your trade and market. We will show you the jobs to chase, the searches to skip, and what your budget can really book. No cost, no pitch, no obligation.

Free Strategy Video