Meta Ads for $1.5M to $5M+ contractors
Facebook and Instagram ads that put your real work in front of homeowners in your service area, capture the lead, and keep you top of mind until they are ready to build.
Why Meta
A homeowner searches Google the day they already decided to fix the roof or redo the kitchen. By then you are one of five bids. Meta works earlier. It puts your work in their feed while they are still dreaming about the project, so when they are ready, they already know your name. That is how you stop fighting over the same searched leads everyone else is chasing.
What is included
Not boosted posts. A real demand-gen and retargeting system built for high-ticket residential jobs.
We put your work in front of homeowners in your area who are not searching yet, so the pipeline stays full in the slow season too.
Most homeowners do not act the first time. We follow up with people who saw your work or visited your site, where leads cost far less than cold traffic.
Before-and-after shots and short clips of your crew working. Real work from a real local contractor stops the scroll. Stock photos do not.
Instant forms capture name, phone, and project right inside the app, with the right questions to filter out tire-kickers before they hit your phone.
A Meta lead goes cold fast. We wire up fast first contact so the lead gets a reply while they still care, the biggest driver of booked estimates.
Run it steady and you become the contractor everyone in town already knows. See what that looks like for your trade.
Get my strategy video →Real results
A few real outcomes from contractors running the system. Verified from their own dashboards.
$50K → $140K / mo
A residential contractor nearly tripled monthly revenue within a year of running the full system, with paid ads carrying the load.
Residential remodeler
$40K in new estimates / 30 days
New estimates booked in the first month after launch, before SEO even kicked in. Paid ads do the early heavy lifting.
Specialty contractor
$200K in new estimates
New estimates generated for one client from a rebuilt site and a dialed-in ad system working together.
Home services contractor
$2.5M → $6M+
A construction company more than doubled annual revenue after we rebuilt their marketing, with social and paid driving demand.
Construction company
The one thing that breaks Meta ads
A homeowner who fills out a Facebook form is still browsing, not searching. Reach them fast and they book. Wait a day and they forget they ever asked. We build the follow-up so your leads never go cold.
How it works
Tell us your trade and market. We study your area and send a custom plan video showing how Meta would fill your pipeline. No call required.
We build ads from your real job footage and dial in who sees them: the right homeowners, in the right zip codes, with the right project in mind.
Ads go live with instant lead forms and fast follow-up wired in, so the lead gets a reply while they still care about the project.
We watch the dashboard, cut the creative and audiences that do not book, and pour spend into what does. Cost per lead drops as it learns.
Industries we do this for
A remodeler and a roofer need different creative, different offers, and different audiences. We know the difference. Pick your trade for the Meta ads page built for it:
Popular combos: Meta Ads for Remodelers and Meta Ads for Landscapers, two trades where demand-gen and real footage work especially well.
Common questions
From the blog
Google Ads captures people already searching. Meta Ads creates demand from people who are not. Here is when each one wins, and which a contractor.
Read →You don't need to be an influencer. You just need to show the work. Here's a simple weekly rhythm that builds trust and turns followers into calls.
Read →Short-form video on TikTok, Reels, and YouTube Shorts puts your work in front of homeowners who have never heard of you. Here is how contractors win.
Read →Your move
Get a free custom strategy video built for your trade and market. No cost, no pitch, no obligation.