Google Ads for remodelers
We run Google Search and Local Service Ads built to catch the homeowner the moment they are ready to hire for a kitchen, bath, or basement. Aimed at big projects, pre-qualified for budget, tuned for lead quality over click count.
Why search wins for remodelers
A big remodel is a long, researched decision. Homeowners spend months saving photos and reading reviews before they ever call. But there is a moment when that homeowner stops dreaming and starts searching "kitchen remodel near me" or "basement finishing contractor." That is the highest-intent moment in the whole trade, and Google Ads puts you at the top of it. We do not chase clicks or impressions. We build campaigns aimed at the big projects you actually want, pre-qualify by budget so you skip the bargain hunters, and track every lead back to the search that made it.
How we run it for remodelers
Every part is built to do one thing: turn high-intent searches into booked, high-ticket remodels. Lead quality over lead volume, every time.
We target the searches that mean a real project: kitchen remodel, bathroom remodel, basement finishing, whole-home renovation. The homeowner who types that is ready to hire, not just browsing.
A simple project-budget question on your form filters a $90K kitchen from a $5K touch-up before it ever hits your calendar. Your team quotes serious projects, not tire kickers.
Paid clicks land on a fast page built around your best before-and-after work. For remodelers, the portfolio is the close. We pair it with proof and an easy way to reach you.
Every call and form is tracked back to the campaign and keyword that made it. You see which searches book real projects and which ones burn budget, with no guessing.
A remodel rarely closes on the first call. New leads trigger fast follow-up, then stay warm with your work and reviews so they sign with you when they are finally ready.
We block the cheap searches. Words like cheap, handyman, DIY, and small repair get filtered out so you stop paying for clicks that never become a real project.
Real results
A few real outcomes from contractors running our system. Verified from their own dashboards.
$50K → $140K / mo
A residential remodeler nearly tripled monthly revenue within a year of running the full system.
Residential remodeler
$200K in new estimates
New estimates generated for one client from a rebuilt site and a dialed-in ad system.
Home services contractor
$40K in new estimates / 30 days
New estimates booked in the first month after launch, while ads were still warming up.
Specialty contractor
$2.5M → $6M+
A construction company more than doubled annual revenue after we rebuilt their marketing.
Construction company
The number that matters
Fifteen qualified consults beat fifty bargain hunters every time. When a single kitchen or whole-home project is worth more than a month of small repairs, the win is fewer, better leads. We build the campaigns to pull serious homeowners and screen out the rest.
How it works
Tell us your trade and market. We study how homeowners search for remodels where you work and send a custom plan video. No call required.
We set up Search ads around your best projects, write the ads, build the portfolio landing page, add budget questions, and wire up tracking.
Ads go live and qualified leads start coming in. Fast follow-up plus nurture keeps them warm through the long remodel decision.
We watch the dashboard, block the cheap searches, and pour more into the keywords booking real projects. Every month.
Make Google Ads hit harder
Google Ads catches the ready-to-hire homeowner, but a remodel is a long buy. Pair it with the channels that fill the pipeline before they search and keep them warm until they sign.
Put your finished kitchens and baths in front of homeowners while they are still dreaming, so you are top of mind when they finally search.
Meta Ads for remodelers →Own the map pack and the city searches that turn into project consults month after month, with no ad spend behind them.
SEO for remodelers →See how Google Ads fits with your site, content, and SEO to book bigger projects across the whole long buying cycle.
Marketing for remodelers →More service hubs: Google Ads for contractors. Run a build instead? Google Ads for home builders.
Common questions
Your move
Get a free custom strategy video built for your remodeling business and market. We will show you the searches to chase, the bargain hunters to skip, and what your budget can really book. No cost, no pitch, no obligation.