Meta Ads for remodelers
Facebook and Instagram ads built to put your best before-and-after work in front of homeowners while they are still dreaming, target the neighborhoods that can afford it, and retarget the whole way through the long remodel decision. For remodelers, Meta is the channel that fills the pipeline.
Why Meta wins for remodelers
A kitchen remodel averages close to ten months of planning, and homeowners get roughly two-thirds of the way through that journey before they ever reach out to a contractor. That whole stretch is spent dreaming and scrolling: saving photos, watching before-and-after videos, picturing their own home. Google catches the homeowner only at the very end, the moment they search. Facebook and Instagram reach them through the entire long middle. That is why, for remodelers, Meta is arguably the strongest channel of all. We put your finished kitchens and baths in front of the right homeowners while they are still imagining the project, then retarget them until they are ready to sign.
How we run it for remodelers
Every part is built to do one thing: turn scrolling dreamers into booked, high-ticket remodels. Demand created early, qualified hard, and followed up until they sign.
The transformation photo is the killer asset for remodelers. We turn your best finished kitchens, baths, and whole-home projects into scroll-stopping before-and-afters that make a homeowner stop and imagine their own house.
Short walkthrough videos and Reels let a homeowner feel the finished space and trust your craft. Video is what builds the dream and the credibility at the same time, and it is what Meta rewards with cheap reach.
We build lookalikes off your past buyers and best leads, so Meta goes and finds more homeowners who look just like the people who already paid you. It is the closest thing to cloning your best customers.
We aim your budget at the ZIP codes and neighborhoods with the home values and household income that match your project sizes. No renters, no areas that cannot afford a real remodel. Just homeowners who can.
A remodel rarely closes on the first impression. We retarget everyone who watched a video or visited your site, then nurture them with more work and reviews so you stay top of mind through the long decision.
Dream content needs a reason to act now. We pair it with a clear offer like a free design consult or a financing option, so a homeowner who has been quietly dreaming finally raises their hand and books.
Real results
A few real outcomes from contractors running our system. Verified from their own dashboards.
$50K → $140K / mo
A residential remodeler nearly tripled monthly revenue within a year of running the full system.
Residential remodeler
$200K in new estimates
New estimates generated for one client from a rebuilt site and a dialed-in ad system.
Home services contractor
100K+ social views, first days
Remodel content put in front of six figures of local homeowners within the first days of going live.
Residential remodeler
$2.5M → $6M+
A construction company more than doubled annual revenue after we rebuilt their marketing.
Construction company
Why the before-and-after wins
Nothing sells a kitchen or whole-home project like a real before-and-after. A homeowner who has been quietly saving photos for months sees your finished work, pictures their own house, and finally raises their hand. We build the creative, find the right homeowners, and retarget them until they book.
How it works
Tell us your trade and market. We study who is remodeling where you work and which neighborhoods can afford your projects, then send a custom plan video. No call required.
We turn your best projects into before-and-after creative and Reels, build lookalikes off your past buyers, and set up neighborhood and income targeting with the right offer.
Ads go live and fill the top of the pipeline with dreamers. Retargeting and fast follow-up keep your work in front of them through the long remodel decision.
We watch the dashboard, kill the creative that does not convert, and pour more into the audiences and ads booking real projects. Every month.
Make Meta Ads hit harder
Facebook and Instagram create the demand and keep you top of mind, but a remodel is a long buy across many channels. Pair Meta with the channels that catch the ready-to-hire homeowner and earn the searches that come for free.
Catch the homeowner the moment they stop dreaming and search kitchen remodel near me. Search closes the demand that Meta created.
Google Ads for remodelers →Own the map pack and the city searches that turn into project consults month after month, with no ad spend behind them.
SEO for remodelers →See how Meta Ads fits with your site, content, and SEO to book bigger projects across the whole long buying cycle.
Marketing for remodelers →More service hubs: Meta Ads for contractors. Run a build instead? Meta Ads for home builders.
Common questions
Your move
Get a free custom strategy video built for your remodeling business and market. We will show you the creative we would run, the neighborhoods we would target, and how we would fill your pipeline with dream projects. No cost, no pitch, no obligation.
